Christy Belden, Vice President of Media + Marketing at LeapFrog Interactive, will present Digital Forecast 2012 on Wednesday, November 2 as last part of the Business First of Louisvilles Power of Digital Series in 2011. The presentation will be held at the Kentucky International Convention Center Conference Theatre, 221 South Fourth St. in downtown Louisville, from 8:30 to 10:30 a.m. LeapFrog Interactive is a digital advertising agency headquartered in Louisville.
Technology is constantly advancing, which in turn changes how people interact with each other. In this presentation, I will talk about the newest advances in technology, and how these digital trends will affect how your company will communicate with its consumers, said Belden. These digital forecasts will give you the insight you need to stay at the forefront of technology, and still communicate effectively with your target audience.
Belden will discuss trends in display marketing, email, search and lead generation; how tablets affect mobile marketing; and the future of Facebook, Twitter and Google+. The presentation will also address consumer privacy issues, the flood of streaming content, and the increase in robust analytics offerings.
After this presentation, you will be able to take this information and apply it to your advertising and marketing plans for the upcoming year, knowing that you will have the most up-to-date data, statistics and findings possible, said Belden.
Christy Belden has 11 years of experience in marketing, including PPC, SEO, social media, email, mobile, and traditional. She continues to build a deep well of experience and is always in-touch with the trends and strategies that provide a solid return on investment for clients.
Registration is $ 15 per person, with the discount code LFIPREFERRED, and registrations can be made at http://www.bizjournals.com/louisville/event/52601. LFI will also be giving out prizes at the presentation.
More information on the event is available on the LeapFrog Interactive blog.
About LeapFrog Interactive
LeapFrog Interactive is a digital agency with an integrated philosophy. LeapFrog helps clients engage with customers according to their own individualized relationship with the brand. Agency services include a full spectrum of strategies and executions from brand creation to campaign integration to metrics analysis. With offices in Louisville, Boston and Cincinnati, LeapFrog Interactive works with clients from coast to coast, including Sun Tan City, McGraw-Hill, Sutter Home, Tommy Hilfiger, Graco and Texas Roadhouse. For more information, please visit http://www.leapfroginteractive.com.
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